You Can Now Only Get One Bonus Per Lifetime on All American Express Cards

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In 2014, American Express changed its churning rules so that you could only get the bonus on a personal credit card once per lifetime.

Now the rule has been extended to business cards.

This follows the general trend of tightening the giving of bonuses by banks. For instance, Chase is about to institute a rule that you’ll be denied for a credit card automatically if you’ve opened five other credit cards in the last 24 months.

I expect to see further tightening, and I expect the changes to be profitable for the banks. Other bloggers who suggest it will be unprofitable are engaging in wishful thinking in my opinion.

I have updated the post “Issuing Bank Rules for Approvals and New Bonuses.”


Editorial Disclaimer: The editorial content is not provided or commissioned by the credit card issuers. Opinions expressed here are author’s alone, not those of the credit card issuers, and have not been reviewed, approved or otherwise endorsed by the credit card issuers.

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6 COMMENTS

  1. […] American Express recently introduced a rule that you can only get the bonus once per lifetime on eac… Eligibility is separate for each card. That means if you’ve only ever had the business card, you can still get the personal card or vice versa. But if you’ve had the personal card before, you can’t get this bonus on the personal card. If you’ve had the business card before, you can’t get this bonus on the business card. […]

  2. […] American Express recently introduced a rule that you can only get the bonus once per lifetime on eac… Eligibility is separate for each card. That means if you’ve only ever had the business card, you can still get the personal card or vice versa. But if you’ve had the personal card before, you can’t get this bonus on the personal card. If you’ve had the business card before, you can’t get this bonus on the business card. […]

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